The announcement follows significant growth in WRG's healthcare division, which has won many new clients over the past year.
WRG recently opened a US healthcare office in Philadelphia and has an ambition to launch teams into every key bioscience hub around the world. Nicolas Kopp will be responsible for running the Basel office.
Chris Gosling, WRG’s global head of healthcare, said: "WRG has over 25 years’ experience in live communication for the healthcare industry and the division has gone from strength to strength.
"Having opened our US healthcare office, we are now also putting ourselves at the heart of the European healthcare industry with a dedicated team of specialists who are primed and ready to deliver."
Kopp added: "We believe that being right at the heart of an industry is key to delivering success for the businesses that operate within it. I am very excited to be leading a team who understand the European healthcare market intimately, and I’m delighted to say that we have already been appointed by clients excited to benefit from our position within the region."
Back in February, WRG revealed plans to expand globally, noting North America and Asia as markets it would look to target. The company is also looking to launch an agency in China.
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