Winterville to launch in London's Victoria Park

Face Events and organisers of London festival Field Day have announced a new partnership, which will see the two companies launch a new Christmas festival in London this December.

Winterville, a new festive festival from Face Events and Field Day
Winterville, a new festive festival from Face Events and Field Day

Winterville, which has been described as a new festive destination, will take over London’s Victoria Park between 2 and 31 December in a bid to reboot the Christmas festival format. Visitors to Winterville will be able to enter free of charge, while tickets for special events within the attraction will go on sale in advance.

The inaugural event will feature an outdoor ice rink, a Ferris wheel, horse-drawn carriages, an indoor pub named Bar Humbug and street food and drink stalls.

Other highlights will include a Dutch spiegeltent, which will house entertainment including an hour-long take on the traditional Christmas panto, comedy, cabaret, live gigs and a special month-long Sunday Summer Rites takeover. A number of club nights from London’s East End will also take over the space and provide the soundtrack for an indoor roller disco.

A dedicated children’s area, called the Kid's Quarter, will host child-centred and artist-led project the House of Fairy Tales, as well as arts and crafts. A New Year’s Eve extravaganza will mark the finale of the month-long festivities.

Daz Guerin, Winterville organiser and founder of Face Events, said: "We are extremely excited to announce that Winterville is coming. The festive town has been carefully designed and programmed to provide something for one and all with an offering that we really feel encapsulates the heart of our beloved East End.

"Our ambitions are to provide a unique festive experience and we cannot wait to open the gates for the month-long festivities to begin."

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