Which? to create giant phone in fight against nuisance calls

Consumer group Which? will dial up a giant telephone in the middle of London's Victoria station on Friday (19 June) as part of its Calling Time campaign against nuisance calls.

The Which? phone will be available to interact with from Friday (19 June)
The Which? phone will be available to interact with from Friday (19 June)

The six foot tall flashing phone will remain in situ until 20 June. It will feature a large ‘Stop’ button that, when pushed, will light up the phone and allow consumers to vent their frustrations regarding spam calls and texts.

Passers-by will be able to sign up to the Calling Time campaign at the event, as well as explore the brand’s new complaints webpage. 

Following its stint in central London, the activation will visit Glasgow Central station on 26-27 June and Manchester Piccadilly station on 3-4 July.

Richard Lloyd, executive director at Which?, said: "People are sick of being bombarded with nuisance calls that invade their privacy and waste their time so we’re giving people in London a chance to vent their frustrations and support our campaign.

"The government knows what’s required to tackle nuisance calls so we need to see more sustained action, with senior executives held to account, to help put an end to this everyday menace."

More: Nurofen Express activates at London Victoria

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