The exhibition firm has also brought in Matthew Stokes as sales manager of the co-located Print for Business event. Both shows take place at the NEC from 21-22 September.
Shelley (right in the above picture) launched Sales Promotion Incentive Northwith Waypoint managing director Stephen Richards (left, in the above picture). Sales Promotion Incentive North eventually evolved into the National Incentive Show and was sold by organisers Waypoint to Reed Exhibitions.
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