Greenwood has spent eight years at creative design and construction company, Litestructures Projects UK, where she was operations and purchasing manager. While in that role, she helped to create brand experience environments for clients such as Coca Cola and F1 teams.
At We Are Vista, Greenwood will be collaborating with brand strategists, 3D designers and in-house exhibition craftspeople, and will be working with existing and new clients, to curate immersive brand experiences that deliver tangible return on investment. From creative concept, through to onsite
installation, Greenwood will work across all functions of the integrated communications agency.
William Sutton, director of operations at We Are Vista, said: "We’re thrilled to have Kate join the team as we enter our next phase of growth. She brings with her a wealth of experience in brand experience and project delivery."
Greenwood said: "We are Vista work with some of the world’s biggest brands and household names across a range of channels. It's a really exciting agency to be a part of as they continue grow."
Following a successful year in 2016, We Are Vista has appointed several new roles across the business, furthering the agency's expansion into the marketing space.
More: Last week, WRG announced the appointment of Dave Johnstone to the newly-created role of technical director. This week, Rob Sharp, the former managing director of Pulse Group, has set up new live experience business, LEX.
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