Taking place in Spain, the event will showcase the new eco-friendly vehicle, which is due to go on sale in later this year.
"I am delighted that P&MM has been entrusted to help Toyota launch such an important model," said P&MM director of events Chris Clarke.
Part of the Motivcom group of companies, P&MM has worked with the brand for the past ten years.
"Our history of delivering such prestigious events for Toyota goes back over a decade, so, I am particularly pleased that the relationship is still strong after all this time," added Clarke.
More details of the launch will be revealed shortly.