Three experiential events to watch next week

London Beer Week, a Cadbury orchestra and Clarins' Urban Oasis pop-up are among the experiential events taking place next week.

London Beer Week will feature a host of masterclasses and pop-ups
London Beer Week will feature a host of masterclasses and pop-ups

London Beer Week

Kicking off on Monday, London Beer Week looks sure to see a host of beer brands activating during the celebratory week, which will see a number of masterclasses, tutored tastings, supplier clubs and pop-ups. Sharp’s Brewery, for example, are planning a range of experiences, including a Cornish beach bar.

Where: Across London

When: 22-28 February

Cadbury’s Sounds of Flavourites

Cadbury is teaming up with London Contemporary Orchestra to host a multi-sensory live event next Tuesday (23 February). The performance, dubbed Cadbury Dairy Milk: Sounds of Flavourites promises to take guests on a journey through nine of its different Dairy Milk flavours, via sound and taste.

When: Tuesday 23 February

Where: LSO St Luke’s, 161 Old Street, London EC1V 9NG

Clarins’ Urban Oasis

Beauty brand Clarins will be present at Westfield White City from this weekend with an Urban Oasis pop-up. It will feature four different zones, designed to activate each of your senses through touch, play and sound, while special bookable events include skincare and makeup consultations and talks from beauty bloggers.

When: Until 28 February

Where: Westfield London, Ariel Way, London W12 7GF

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