Three experiential events to watch next week

Pepsi Max, The O2 and Affligem beer at the London Restaurant Festival all feature in our roundup of experiential activity taking place next week.

The experience will feature a replica of Cafe '80s
The experience will feature a replica of Cafe '80s

Pepsi Max to host Back to the Future experience

Next Wednesday (21 October) the Empire Cinema in London’s Leicester Square will be transformed into a Back to the Future II experience for Future Day – the date Marty McFly travels to in the film. Lucky ticket holders will be treated to a screening of the movie, with the space also featuring a replica of the Café ‘80s scene, which featured a futuristic Pepsi dispensing machine.

When: Wednesday 21 October

Where: Electric Cinema, Leicester Square 

O2 puts power in rugby fans hands

The projection previously formed part of O2's Wear The Rose campaign

Following the English exit from the Rugby World Cup, O2 has handed over control of its Twitter-powered projection from fans of England Rugby, to those supporting any nation in the world cup tournament. Until the end of the month, fans will be able to tweet their messages of support, with lucky tweeters seeing their message displayed on the roof of The O2 and receiving a personalised image of their tweet lit up on the venue.

When: Until 31 October

Where: The O2, Greenwich, London

Affligem continues dining experience

Each restaurant has devised a special menu using the beer as inspiration

Premium Belgium beer brand Affligem will be continuing its ‘Society of Master Craftsmen’ dining experiences as part of the London Restaurant Festival. Next will see the experience, which pairs the beer with three different courses, travel to The Woodman in Highgate and Pigs Ears in Chelsea on 20 October, and The Talbot, Brockley on 21 October.

When: Until 7 November

Where: Nine venues across the capital

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