Taste of London gains support

Organiser Brand Events has secured the support of five high profile brands for its second Taste of London food and drink festival.

The event, in association with the Evening Standard, will take place from 16-19 June in Regent's Park and organisers hope to attract 28,000 visitors - twice as many as attended last year's event at Somerset House.

Backers include Freestyle Mortgages, Saab, American Express, Smart and Laurent-Perrier. "The opportunity still exists for a key brand to take exclusive title sponsorship," said event director James Cooke-Priest.

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