SML to produce Visit London Awards for second year running

Visit London has appointed SML Events & Marketing to produce its annual awards ceremony for a second year.

SML to produce Visit London Awards for second year running
SML to produce Visit London Awards for second year running

The agency managed last year's event at the Royal Albert Hall and will create this year's ceremony at Westfield London, the first time such an event has been held at the shopping centre.

More than 700 people are expected to attend the event on 5 November, which will begin with a champagne reception in The Village, Westfield's luxury brand section, followed by a three-course dinner during the awards.

Various performances will take place throughout the evening, drawing on London's vibrant and diverse creative offerings.

BT has been announced as the headline sponsor, while media partners will include the Evening Standard, Magic FM and Kiss 100.

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