Slice constructs high-tech stand for INQ Mobile: gallery

INQ Mobile turned to experiential agency Slice to produce its stand for this year's Mobile World Congress (MWC) in Barcelona, which opened today (15 February).

Slice constructs high-tech stand for INQ Mobile: gallery
Slice constructs high-tech stand for INQ Mobile: gallery

The 16m by 6.5m structure features three areas; a complimentary juice bar, open air social space, and central exhibition area with a gallery-style display telling the INQ story.

To see pictures of the stand being built click here.

A key event for the world's leading mobile companies, the 2010 Mobile World Congress will host  almost 50,000 mobile professionals from more than 182 companies.

INQ head of PR Elaine Quinn said: "We appointed Slice because we know the agency has a true understanding of the logistical implications of building at MWC. This insight coupled with the agency's relationships with local teams in Barcelona, means that we know we can deliver an impactful stand within this enormous exhibition which can really illustrate INQ's edge."

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