Siebel parades IT portfolio

Production agency The George P Johnson Company (GPJ) helped Siebel Systems showcase its IT products and services at a dedicated event in June.

More than 1,500 customers and partners attended Siebel European User Week in Cannes. GPJ was responsible for the logistics, venue sourcing and the production and theming of an opening night party for more than 1,000 delegates.

Microsoft, IBM, HP and Cap Gemini sponsored the three-day exhibition while more than 50 clients used the conference programme to show how their Siebel Customer Relationship Management implementations had achieved a proven return on investment.

Siebel Systems chairman Thomas Siebel said: "It provided an excellent opportunity to meet our customers, prospects and partners to discuss business challenges, exchange ideas and share new product developments."


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