Rhubarb acquires Eventuate

Event caterer Rhubarb has acquired 100% share capital of catering and party design firm Eventuate for an undisclosed sum.

Rhubarb acquires Eventuate
Rhubarb acquires Eventuate

Eventuate has now been fully integrated within the Rhubarb brand, strengthening its catering offer which includes events, venues and restaurants with a new division based in Henley.

Eventuate founder Simon Cromack has been appointed commercial and operations director at Rhubarb. "It was an easy decision to join forces with Rhubarb as we share the same company philosophies and highest standards of creativity and attention to service and food," he said.

Rhubarb managing director P.B. Jacobse added: "We are delighted to acquire Eventuate as their reputation for exquisite service, food quality and creativity synchronise perfectly with Rhubarb’s company ethos."

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