Religion opens four-week pop-up in London

Clothing brand Religion has opened the doors to a pop-up retail store within the capital's Carnaby retail and restaurant district.

Religion's pop-up retail outlet is complete with nail art and a selfie photo booth
Religion's pop-up retail outlet is complete with nail art and a selfie photo booth

The outlet stocks the brand’s range of graphic t-shirts, deconstructed leather jackets and dresses, which shoppers will be able to peruse between 10am and 8.30pm on Monday to Saturday, and from 12-6pm on Sundays. 

The pop-up is also complete with a Black Nail Parlour, where shoppers can stop off to receive free nail art, meanwhile DJs will provide entertainment in-store every Thursday through to Sunday during December.

Budding models are being invited to head to the store's Model Me Selfie Photobooth, where representatives from Scout Models will be reviewing the shots in search of new talent. 

Consumers are also encouraged to snap a selfie in front of the aforementioned photo booth's praying skeleton, share it on social media and include the #Religionclothing and #Carnaby hashtags, for a chance to win £250 to spend at Carnaby’s retail outlets and restaurants. 

The pop-up is scheduled to close its doors on 7 January.

In other pop-up news, YSL is set to open a temporary space centered around its Black Opium fragrance within Victoria Station tomorrow (17 December), which will also travel to Westfield London.

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