Railway arch is turned into Colour Rooms

Sony Bravia has opened venue The Colour Rooms for a limited time from 30 August until 18 December.

Agency Naked and its activation arm Lunch created the 465sqm venue in Shoreditch, which used to be a railway arch, in 15 weeks.

It features a lit swing, a giant neon sign and bar. Its event spaces include the main space, which has a capacity for 160, the Screening Room, which can seat 32, and the Living Room, which can seat 21.

After consultations with Sony, distributor Screen Expert customised OS Screen and Vision projection screens at the venue.

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