Qudos builds Hitachi stand for Cebit fair

Qudos designed the stand for global electronics firm Hitachi at international IT show Cebit last month.

The Hitachi Experience featured "inspiration zones

to show how the brand influences people's lives.

The stand had three levels, with a spacious hospitality area at the top.

The brand's own technology was used to project video images on to plasma screens.

Qudos marketing director Anton Jerges said: "We have created a living exhibition stand where each zone tells the story of Hitachi in each sector, but they all combine to present a holistic experience."

It was the fourth year running that Qudos had designed Hitachi's stand for the show in Hanover, Germany.

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