Picture preview: Altitude London launches new pop-up events space

The space is situated at the top of Altitude London and designed with a warehouse-styled interior that was created by Definitive Events for sportswear giant New Balance during the Olympic Games. 

The design includes a wooden floor recycled from a gym in Edinburgh, the exposed brickwork is reclaimed from a disused Manchester cotton mill, while it also boasts ironwork and wooden beams. 

The space, which can be seen in this set of pictures, also features lounge furniture, a wraparound bar and 60-inch plasma screens.

Danielle Etzin, chief executive at Altitude London said: "We are delighted to be able to offer this brand new venue to the London events market. We believe this exciting event space offers something completely new and we are thrilled by the feedback we have received from our clients who have already seen it."

During the Olympic period the event space was used to showcase the history and latest products being offered by New Balance.

To read more about all of the event action that took place during the Games make sure you subscribe to The Guide - An Olympic Legacy, which is available at the end of the year.