Media 10 to launch Ideal Home Show Christmas

Organiser of the The Ideal Home Show, Media 10, has announced it will launch a festive edition of the exhibition at Earls Court this November.

Media 10 to launch Ideal Home Show Christmas
Media 10 to launch Ideal Home Show Christmas
The aptly titled Ideal Home Show Christmas will be based on the same format as the London and Scotland shows but with a ‘Christmas twist’ incorporating more gadgets, shopping and gifts in time for the busiest retail period of the year.

It will run for five days from 16 – 20 November at London’s Earls Court and will feature themed room sets offering style and advice on how to dress a home for the Christmas season.

More than 400 exhibitors are expected to showcase their latest products to an estimated 60,000 visitors.

"Since we took over the Ideal Home Show in September 2009 the brand has gone from strength to strength. We had over 265,000 visitors to the 2010 event with fewer number of days, a phenomenal response to the return of Britain’s best loved home show under new ownership," said Media 10 managing director Lee Newton.

"Our success proved that there is still a growing consumer demand for home events, and has led to us reviving the forthcoming Scottish event in Glasgow this May, and more recently the decision to launch ‘Ideal Home Show at Christmas’, later this year," he added.

The original Ideal Home Show draws to a close at Earls Court this Sunday (27 March) after 17 days at the west London venue.

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