Marcom Presentations has been sold to Swedish group Konftel for an
undisclosed sum. The company becomes part of the group's audio-visual/IT
arm Impact Europe.
'Marcom is well established with an extremely good customer base and
gives us a critical mass in the UK market,' said Impact Europe managing
director Justin Kennington. 'We are keeping all the staff there. I will
be managing director for both companies.'
The announcement was made at the launch of Marcom's division Sprout,
which focuses on live communication solutions (Marketing Event,
'Both organisations are at the forefront within a high-tech area,' said
Marcom managing director Barry Seymour. 'Together we will be able to
function on a much broader international scale.'
Former Marcom chairman Mike Moran who will remain with the group as a
consultant said: 'Marcom will benefit from Impact Europe's purchasing
power, engineering and project management expertise.'
The purchase forms part of Konftel's three-step plan for the A-V/IT
'The first step was to become leaders in the Scandinavian market, which
we have done,' added Kennington. 'The second is to grow the UK market
with Marcom. The next step is now to acquire companies in Continental
Kennington could not comment on any re-branding of Marcom at the time of
going to press and stated that it was 'too early to say'.