London Eye reveals interactive Christmas experiences

The London Eye has announced plans for its winter 'Frostival' event series including a multi-sensory capsule experience.

London Eye announces Frostival activations
London Eye announces Frostival activations

The Frosty Guided Experience will see selected London Eye capsules transformed into frosty winter caves framed with ice-like sculptures. Available between 29 November 2014 and 3 January 2015, the pods will give guests a full 4D experience with scent technology producing smells of mint chocolate.

The experience will also feature sounds of blowing wind and crackling ice, while expert guides will provide winter facts about London’s most famous landmarks.

For over-18s, The London Eye has also developed a winter cocktail experience, available from 27 November 2014 until 3 January 2015. Guests will get a chance to enjoy nibbles and a variety of cocktails created by mixologists as the wheel completes two rotations. 

Stephanie Francis, communications executive at the London Eye, said: "We are thrilled to announce that Frostival will be returning for the second year running. With a host of magical experiences available, people of all ages can enjoy the London Eye as the perfect place to be dazzled by winter delights."

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