Late Night London holds pop-up parties across London

London nightlife guide Late Night London put on flashmob-style dance displays at spots across the capital yesterday (12 October) to promote its revamped website.

Late Night London holds pop-up parties across London
Late Night London holds pop-up parties across London

Ten dancers from Showbiz Works performed for a few minutes at Leicester Square, Soho, Covent Garden, the Gherkin building and Bank, while leaflets were handed out to the watching crowds.

Late Night London is part of Novus Leisure, the UK’s largest private bar and event space operator.

The website has been rebranded at a cost of £1m.

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