ISES launches global partner programme

The International Special Events Society (ISES) has launched an initiative to create commercial partnerships with organisations looking to target the global events industry.

Kevin White, ISES international president
Kevin White, ISES international president

The ISES Global Partner Programme will enable partners to gain access to the association's 5,000 members worldwide. The first commercial partnership will be announced next week.

Kevin White, ISES international president, who was elected in September, said: "Our Global Partner Programme has been very carefully designed over the last 12 months to meet the needs of a growing number of organisations wishing to engage with our members and our industry.

"With a combined spend of over $22bn the International Special Events Society truly is the gateway to the global events industry."

According to research carried out by ISES in July, the association has a combined spend among its members of £15bn ($22bn), including £1.1bn spend on destinations and venues, £1bn on hotels, £1.4bn on food and beverage, £1.1bn on furniture and event rentals and £1.4bn on AV and production.

It also spends £1bn on event insurance and £800m on air travel.

In terms of overall global spend, the US and Canada is the biggest market at £9.8bn, with the UK and Europe at £2.5bn, Australasia at £700m and the Middle East at £440m.

Last month, ISES UK hosted a Halloween party at The Bloomsbury Ballrooms – see the pictures here.

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