Iris brings in director for global expansion

Iris Experience has brought in Hive Strategic Marketing European MD Michelle Whelan as client services director.

Whelan: global expansion
Whelan: global expansion

Whelan, who has a 16-year background in managing global advertising accounts, will be based in the London office but is charged with expanding Iris' global operations.

In her new role Whelan will oversee all client relationships, with a focus on "maximising the agency's effectiveness and overall delivery".

Because Whelan's role is a managerial one, her appointment will see current Iris Experience managing directors Henry Scotland and Nico Tuppen assume a global management role across Iris Experience's agencies in London, New York and Singapore.

The agency added that it will begin a series of internal promotions, which will form the basis for a managerial substructure to include Whelan and Charlotte Soussan, who recently joined iris as brand entertainment director.

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