The drinks brand is the official smoothie and juice of the London 2012 Games.
The family festival will incorporate a host of fruit-related sports day pursuits, including the 100m lemon and spoon race, the squash-put and a marrow-thon.
Festivalgoers can also compete in peach volleyball or have a go at curling with a potato and broom.
The event will feature a farmers’ market, live folk, jazz and swing music from the acoustic stage and an eclectic mix of pop up performances from roving bands, musicians and entertainers.
For children there will be open-air dance floors, a poetry corner, and a chill out area with yoga and massages.
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