Good Food Show's Glow launch draws 12,000

The first Good Food Show Spring event at Glow, Bluewater attracted 12,000 people from 12-15 April, according to visitor figures released yesterday.

Good Food Show's Glow launch draws 12,000
Good Food Show's Glow launch draws 12,000

Organiser BBC Haymarket Exhibitions said the visitor numbers for the four-day show were in line with expectations and that most guests were local to the Kent area around Bluewater. Most visitors had also never attended a BBC Good Food Show before.

The food and cookery show attracted more than 100 exhibitors, including local food producers and celebrities such as chef Gino D 'Acampo who led cookery demonstrations in the exhibition’s Supertheatre.

Laura Biggs, managing director of BBC Haymarket Exhibitions, said exhibitor feedback was mixed but visitor response was encouraging. "Every launch show is uniquely challenging, but we believe that with this event we have a great platform to build on," she said. "The venue was excellent to work in and certainly seemed to be a hit with our visitors.

"Exhibitor feedback is somewhat mixed; much of it is encouraging with exhibitors reporting excellent shows, but some others are not quite so good. However, this is in line with other show feedback and now that we’ve run the show, it is much easier for us to accurately gauge the type of products that will do well at this show.

Rebecca Cardozo, venue director at Glow, added: "BBC Good Food Show Spring demonstrates that momentum is really building at Glow. The number of shows is growing, and each is performing beyond the expectations of the organisers."

"Organisers made use of Glow’s shopping centre location to hold a pop-up preview of the show in Bluewater in March with celebrity chefs James Martin and Olly Smith.

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