Global: Perrier-Jouët unveils 'Garden of Wonder' in Miami

Champagne brand Perrier-Jouët will invite guests into its 'Garden of Wonder by Perrier-Jouët' at Miami International Airport on 18 November.

Perrier-Jouët unveils 'Garden of Wonder' in Miami International Airprot
Perrier-Jouët unveils 'Garden of Wonder' in Miami International Airprot

The pop-up garden explores the relationship between environment and art, and aims to introduce culture into airport journeys. 

Miami International Airport will host the Garden until 2 January 2017, which will display art by French digital artist Miguel Chevalier on digital screens across the pop-up. 

Guests will be treated to Perrier-Jouët’s range of Belle Epoque champagnes from flutes perched in golden reeds. The garden environment will be brought to life by luminescent flowers, and a neon floral screen will invite guests to take a snap of themselves enjoying the experience. They can then choose to share the photo on social media. 

The 'Garden of Wonder' at Miami International Airport will act as a prelude to 'L'Eden by Perrier-Jouët', which will launch at Design Miami from 30 November - 4 December. 'L'Eden by Perrier-Jouët', which was previousy hosted at the London Design Festival, seeks to redefine urban landscapes, providing an environmental contrast to the city. It will be brought to life in Miami through an exclusive partnership with celebrated San Fransisco-based designer Andrew Kudless.

Earlier this year, the champagne brand teamed up with Bompas and Parr to create a colour changing flower shop.

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