Global Event TV: Jaguar breaks loop-the-loop world record at F-Pace launch

Last night (14 September) saw automotive brand Jaguar break the Guinness World Record for the largest loop-the-loop in a car to mark the launch of its F-Pace model in Frankfurt, Germany.

The car was driven 360 degrees around a loop in Frankfurt
The car was driven 360 degrees around a loop in Frankfurt

The stunt also coincided with Jaguar’s 80th anniversary, which was highlighted through the ‘loop’ forming the zero of the large metal ‘80’ sculpture located on the Niederrad Racecourse.

British stunt driver Terry Grant raced the car through the 19.08m tall structure. The F-Pace, which Jaguar is marketing as 'the ultimate practical sports car', withstood forces of 6.5G as it broke the world record.

Jaguar devised the stunt in collaboration with agency Imagination. Grant undertook two months of physical and dietary training to ensure his body was prepared for the G-force, while the brand assembled a team of structural engineers, mathematicians and safety experts to ensure the event went to plan.

Fiona Pargeter, global PR communications director for Jaguar Land Rover, said: "The F-Pace is a family car that is fast, fun and full of charisma, so completing the Guinness World Records title for the largest loop the loop was the perfect reveal moment."

The stunt follows Jaguar's launch of the XF model in March, which saw the brand drive the car across a high-wire in London.

More: Jaguar sees success with #FeelWimbledon campaign

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