Tez Patel joins as creative director, Jackie Brown as client solutions director and Greg Cherry as business development director.
Patel has a diverse background in creative production, including graphics, strategy and media, as well as emerging technology such as 3D printing. He has previously worked with brands such as Superdry, French Connection and Cath Kidston, and impressed Freeman through his work on international experiential workshops and live events.
Client solutions director Jackie Brown joins from the The Hotel Partnership, where she held the role of commercial director. She has more than ten years’ worth of sales and marketing experience at hotel brands such as Hilton UK & Ireland, Ramada Jarvis and Guoman & Thistle Hotels.
She takes on the role from Justin Phillips, who will move on to an unconfirmed role at Freeman in March.
Finally Cherry joins from Abu Dhabi exhibition centre ADNEC. His remit at Freeman will be to position the EMEA team in order to accelerate growth.
By bringing on board the new recruits, Freeman hopes to show a commitment to investing in and growing its global talent network.
Anthony Floreano, managing director of Freeman EMEA, said: "We are thrilled to add new leadership to our Europe, Middle East and Africa team. Freeman continues to invest in creative talent, and today with an expanded, formalised programme, we have a solid base of operations that demands growing our international business as a strategic priority.
"Freeman is excited to welcome these new creative talents to the EMEA expansion team to help us better serve our customers and bring innovation to the market."
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