Shopping centre Westfield is to take to the streets of London with a Christmas-themed bus as part of its The Christmas before Christmas campaign, which kicked off earlier this month. The bus will be travelling from Westfield’s White City site to Stratford for two days from 22 November, stopping off at key London locations along the way. There will be a range of festive offerings onboard, including Santa and a celebrity conductor.
Where: Between Westfield White City and Stratford
When: 22-24 November
Food architects Bompas & Parr will be bringing a bit of festive cheer to The Shard from 23 November, with their winter wonderland space. The pair has teamed up with The View from The Shard for the Christmas experience, which will feature theatrical ice crystals, frost and snow drifts, as well as edible creations.
Where: The Shard, 32 London Bridge St, London SE1 9SG
When: 23 November - 31 January
Whisky brand Jack Daniel’s is to host an immersive film screening on 24 November to celebrate Frank Sinatra’s 100th birthday. The screening will take place at the London Edition hotel, and promises to transport guests back in time to the 1950s and ‘60s. Cocktails and canapés inspired by Sinatra’s favourite foods will be served.
Where: London Edition, 10 Berners Street, Soho, London
When: Tuesday 24 November
Fashion brand Ted Baker is to activate a Twitter-powered vending machine at Vogue’s Gold Night Out next week. Taking place at Westfield London on 26 November, those who visit the Ted Baker store will have the opportunity to win products via the machine, with drinks also served at the location.
House of Fraser, George Jensen, Jo Malone and Anya Hindmarch will also be providing experiences as part of the event.
Where: Westfield London, 4006, Ariel Way, London W12 7GF
When: Thursday 26 November
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