Four events taking place during London Fashion Week

As London Fashion Week gets underway tomorrow (18 September), we take a look at some of the activity taking place around the event, from the likes of Ghd, Lavazza and Toni & Guy.

Ghd's space will feature a styling studio and 'tool wall'
Ghd's space will feature a styling studio and 'tool wall'

Ghd’s S&M studio

Hair styling brand Ghd is to bring its Sleek and Movement (S&M) studio to London Fashion Week. The pop-up space will feature a social lounge and styling studio and it will be kitted out with black interiors, gold furniture and a styling 'tool wall'.

Where: Dean Street, Soho, London

When: 18-22 September

Live-streaming from Carnaby Street

Carnaby will host a launch party to celebrate the partnership

Shopping district Carnaby is set to live-stream catwalk shows and exclusive footage as part of a link-up with the British Fashion Council (BFC). The giant screen will be present throughout the five days.

Where: Carnaby Street

When: 18-22 September

Lavazza teams up with Vespa

The bespoke coffee cups will be used throughout LFW (@_MARQUESALMEIDA)

Italian coffee company Lavazza has teamed up with agency Amplify to deliver free coffee from customised Vespa scooters in order to provide those in the capital with a caffeine fix. Taking place over the final two days of Fashion Week, the brand will be serving up LFW’s signature serve – a Lavazza Coconut Cappucino. 

Where: 13 locations across London

When: 21-22 September

Tony Guy and Maybelline

Both Maybelline New York and Toni & Guy will offer complimentary services at LFW (@LFWEnd)

Complimentary hair and beauty services will be offered by Toni & Guy and Maybelline during the week. Attendees will be able to visit Toni & Guy’s Fashion Fix pop-up for a haircut, style or blow-dry from top stylists at the brand, while the Maybelline New York Lounge will be offering tutorials on how attendees can refresh their make-up.

Where: Second floor of LFW venue, the Brewer Street Car Park

When: Throughout LFW

More: Cosmopolitan's #FashFest returns with top retail brands

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