The week of activity will culminate in the first regular season NBA games ever to be played in Europe, taking place at the O2 on 4-5 March.
The back-to-back matches between the New Jersey Nets and the Toronto Raptors will be supported by a Flourish-created pop-up basketball court, which will visit Newcastle, Manchester, Birmingham and London.
The hoop is mounted on a Mitsubishi L200 Animal pick-up and folds out on arrival at each destination to allow a range of games for the public and skills demonstrations from some of the UK’s top basketball players. The entire set up takes five minutes from putting on the handbrake to shooting the first hoop.
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