Fashion show ushers in new look Dunlop

Dunlop Tyres hosted a fashion show and book launch last month.

Dunlop Tyres hosted a fashion show and book launch last month. The tyre manufacturer has been working with design agency Fitch for 12 months to produce a younger more dynamic brand. Fitch produced a brand book and staged the fashion show, featuring designs inspired by motorsport, at the Old Custard Factory in Birmingham. The event took place the night before the Haymarket Exhibitions-organised Autosport International, held at the NEC from 12-15 January.

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