The one-day festival for the gay community included performances from Girls Aloud and 80s pop acts Bananarama and the Human League. It attracted more than 28,000 visitors, compared with an attendance figure of 20,000 last year, and feature areas included The Enchanted Forest of David Hasselhoff, complete with a Moroccan-themed boudoir and The Great Dot Cotton Disaster - an Ibiza-style foam party.
Faceparty organised London's official Pride party for the first time in 2004 after rescuing the gay lifestyle event from bankruptcy (Event, July 2004).
Faceparty director Dave Bamforth and production manager Martin Heap now plan to add to their events portfolio, currently comprised of parties held for the website's users. Further music festivals are in the pipeline and other event organisers are being offered the agency's unique brand of wonderland environments, cabaret shows and kitsch performers.
"We're looking forward to building on our achievements," said Heap. "Big Gay Out's success can be attributed to excellent teamwork from site management agency Just Add Water and all our suppliers."
Other festivals staged around the UK over the summer months saw 40,000 revellers gather at the Long Marston Airfield in Stratford upon Avon from 29-30 July, to make club brand Godskitchen's Global Gathering the UK's biggest two-day dance festival. Elsewhere, more than 5,000 people attended the sold-out debut Sundae on the Common, run by agency Cake on behalf of ice-cream maker Ben and Jerry's, and headlined by indie band The Thrills.