Fab 50 Newcomers 2013: Avantgarde London

London-based agency Avantgarde London, which focuses on experiential, has made the Event Fab 50 Newcomers 2013 list.

Avantgarde London makes the Fab 50 Newcomers 2013 list
Avantgarde London makes the Fab 50 Newcomers 2013 list

Based: London - with headquarters in Munich

Launched: 2009

Number of staff: 21

Key clients:

  • MINI BMW
  • Google
  • Samsung
  • Optimum Nutrition
  • Align Technologies
  • Nike
  • ZEO
  • Unilever
  • Bel UK
  • Cancer Research UK

What are your ambitions/goals for the business?
To build our reputation and make the Avantgarde name synonymous with slick operations rooted in process. Sound commercial and brand understanding; creative excellence; proven global implementation capability; highly professional hands-on senior team; and our own brand of account management, which is humble, fun, organised and resourceful.

What is your best piece of work or stand-out moment?
Operating the Olympic Torch Relay around the UK for Samsung as one of the official presenting partners for 2012.

What makes you a Fab 50 Newcomer?
In a short space of time and non-favourable economic conditions, we have grown steadily from two to 21 staff and offices in the creative heartland of central London. We have beaten some of the 'big boys' and now have an enviable world-class client list.

We have delivered a formidable breadth of projects including the largest roadshow of them all. Our staff are hugely loyal and pride themselves on tenacious business development and operational excellence. We really do go the extra mile.

Comment below to let us know what you think.

The full Fab 50 Newcomers list can be found in the June 2013 issue of Event. To subscribe to the magazine, click here.


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