Expomedia prepares offensive in Moscow

Expomedia Group's organising arm is to launch 20 exhibitions in Moscow, Russia. The roll-out is scheduled to begin in September 2003.

Organiser CEE Exhibitions will launch events including the Russian Consumer Motor Sport Show, the Moscow International Gifts Fair, the Moscow Ideal Home Show and the Russian Direct Marketing Fair.

CEE believes the market is booming and is set to grow further over the next five years. It also plans to work in partnership with local and international organisers.

CEE managing director Constantine Bridgeman said: "Rather than competing with organisers in the Russian market we will be cooperating with many of them."

CEE is also working with Russian companies to find land to develop centres in a bid to alleviate the dearth of exhibition space. Expomedia has already finalised a site for an Expocentre in Moscow (Event, April).

Meanwhile, Expomedia chairman Roger Shashoua will not be stepping down in September. Some reports had suggested he would be moving to a non-executive chairman role with son Mark Shashoua taking over the reins.

"At some point he will step back. But this will happen in the long term and he has no plans to do so now. As far as he is concerned it is not an issue,

said an Expomedia spokeswoman.

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