Eventbrite acquires event tech app Queue

Ticketing brand Eventbrite has today (12 February) announced its acquisition of Queue, a web-based platform that aims to streamline the work of venues, event planners and promoters.

Queue amalgamates the work of all staff involved in an event
Queue amalgamates the work of all staff involved in an event

The deal was made through an asset purchase agreement. The companies would not disclose the financial terms of the partnership to Event.

Eventbrite aims to integrate Queue’s product offering into both its web platform and 'mobile box office' - Eventbrite Neon - later in 2016.

The agreement will also see Queue, which is currently only available to customers in the US, reach an international audience. Last year saw Eventbrite process more than 100 million tickets for events in 180 countries.

Randy Befumo, vice president of strategy at Eventbrite, said: "Queue has built a suite of industry-leading products, designed specifically with the complex needs of venues in mind. We are thrilled to welcome their talented team to the Eventbrite family and believe their expertise in music will substantially enhance our ability to deliver for customers."

Greg Patterson, chief executive and co-founder of Queue, added: "Joining Eventbrite enables us to focus on our primary mission of providing great promoter tools that help organisers run their events more efficiently, and now we can do it at scale. Queue sharesEventbrite’s passion for live experiences and a maniacal focus on providing customers with innovative products and data-driven insights that improve their business."

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