I got into the event industry because I was importing and wholesaling clothes and using an empty art gallery as a warehouse. I then started running events in the gallery in between fashion seasons.
I have worked here since 2007.
I was attracted to this particular role because I always preferred working for myself.
Not many people know that my business partner spends most of his time jumping out of planes in Namibia.
My worst experience at an event was being left in a venue with a large drunken guest who was trying to get romantic with my bartender. The so-called bouncers were useless and I spent two hours trying to gently pry him off her and avoid being belted.
If there’s one thing I’ve learnt it’s my dad is always right. Most parents probably are, since they’ve made the same mistakes we’re making now.
The best event I’ve been involved in was The Body Shop's anti-animal testing celebration. Lola Staff dressed as giant bunnies causing chaos across London to celebrate the ban on animal testing.
If I could do it all over again I would pay attention in computer science instead of paying the smart kid to do my assignments.
The one thing I can’t stand is losing any sport to the Poms (c’mon Aussie cricketers!).
Outside of work I spend my time travelling and watching rugby.
If money were no object I would be able to afford a house big enough to accommodate two Rhodesian Ridgebacks.
The one thing I can’t do my job without is my scooter. I hate the tube and I couldn’t spend every morning and evening commuting under someone’s armpit.
If I could switch places with anyone else in the industry it would be Seb Coe for the Olympics.
If I ruled the event industry I’d ban suits.
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To read about more young event companies to watch, check out the results of our Fab 50 Newcomers survey in the June issue of Event magazine. You can get it by subscribing here.