Event TV: World of Initials turns ten

As London-based agency World of Initials celebrated its 10th anniversary this month, Event TV spoke to the founding members about the launch and growth.

From a fortuitous meeting of minds back in 2006 through to account wins that have stayed with the agency across their first decade, the team at World of Initials has expanded and grown its brand experience footprint.

Event met CEO Jamie Matthews, managing director Richard Barrett, executive creative director Nick Presley and new board director Rachel Bateman to reflect on the landmark year.

Watch our Event Stories video and find out which stand-out campaigns the agency created and what aspirations they harbour for the forthcoming decade.

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