The successful applicants will be invited to share Hunt’s £3m Grade II-listed Georgian house in Spitalfields. The space features a music room, garden and 'disco lounge'.
Hunt is advertising the rental on Spareroom.com as a regular listing, however is inviting his prospective roommates to 'pay what they can afford’ a month.
He explained: "I'm open to living with pretty much anyone, as long as we get on and they add something interesting to the dynamic of the house. For me it’s all about the people so, if the person I think will make the best housemate can only afford £200 a month, that’s what they’ll pay."
Hunt will be documenting his search for the perfect housemates via YouTube videos. Spareroom hopes the campaign, which it insists is not a stunt, will highlight that living with people is better than living alone.
Airbnb is another online brand that uses its site listings to launch campaigns. It has previously held sleepovers in Waterstones and on the Neighbours set, while it pitched the hospitality of two rugby players against each other during the Rugby World Cup.Comment below to let us know what you think.
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