Event TV: Carlsberg 'superchuggers' ask for 90 minutes for the nation

Carlsberg has unleashed a team of 'superchuggers' in a stunt which sees kind-hearted consumers awarded with tickets to watch England at Uefa Euro 2016.

Carlsberg 'superchuggers' reward giving consumers
Carlsberg 'superchuggers' reward giving consumers

The team of four were briefed to operate outside a busy London train station and adopt the role of an everyday fundraiser.  

The squad attempted to lure the public away from their busy days and anyone generous enough to stop and agree to give up 90 minutes for their nation were instantly rewarded with a pair of tickets to watch the match.

Senior brand manager, Dharmesh Rana said: "As the Official Beer of Uefa Euro 2016 we want to build excitement ahead of the tournament this summer.

"As the domestic season comes to an end our aim is to get the nation to substitute their clubs for their country and to be able to reward football fans with the chance to go France and support the England team is something we’re really proud to do."

More: In pictures - Uefa launches Euro 2016 trophy train tour with Space

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