Event 360: the day in numbers

Creative summit Event 360 took place at The O2's Building Six yesterday (25 May). We take a look at some of the big numbers from the day.

Content from the event reach 868.8 people on Twitter
Content from the event reach 868.8 people on Twitter

300 people - the number of industry professionals who attended on the day.

19.9m timeline deliveries on Twitter

868.8k - the reach of the event on Twitter

1,326 tweets using the #Event360 hashtag to date

5,204 likes of #Event360 content on Instagram

111.6k Instagram impressions

17 experiential huddles were hosted on the day, from the likes of Langley’s No. 8 Gin, Barclays UK, Save the Children, Amplify and George P Johnson.

10,000 popcorn kernels were popped in Lick Me I’m Delicious’ Caramel Popcorn Exploder. The contraption served tasty treats to delegates after it was voted the winner in an online poll of three inventive snack options from the company.

Social media statistics sourced from hashtracking.com

The event is hosted by Event and sister title C&IT.

For all our coverage of the event, visit our dedicated Event 360 page here. 

Comment below to let us know what you think.

For more in-depth and print-only features, showcases and interviews with world-leading brands, don't miss the next issue of Event magazine by subscribing here.

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