Dover presses case as venue for campaigns

The Port of Dover has joined forces with agency Method Two to encourage marketers to target the 16 million people that pass through the port each year.

The Port of Dover has joined forces with agency Method Two to encourage marketers to target the 16 million people that pass through the port each year. The port has identified key areas where brands are likely to get maximum exposure from face-to-face activities devised by Method Two. One initiative features the DashPack, a goody-bag that can be filled with merchandise such as snacks and toiletries and handed out to vehicle passengers as they wait to board their ferries. Method Two will provide sampling staff, design and build services for exhibition stands, mobile units and campaign logistics.

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