Dmg offloads NEC ski show

Dmg World Media has sold the Birmingham Ski Show to Global Snow Shows.

Dmg World Media has sold the Birmingham Ski Show to Global Snow Shows. Global will focus on its regional ski shows in Southampton and Brighton and not hold its planned show in London, which would compete with the Dmg-run Daily Mail International Ski Show. The Birmingham Ski Show runs from 12-14 October at the NEC. The Daily Mail International Ski Show takes place at Olympia and runs from 26 October-4 November. “We are pleased to pass ownership of Birmingham Ski Show on to a company with such experience of organising successful ski events,” said Dmg chief executive Mike Cooke.

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