Dettol brings in iD for No-Touch Hand Wash System in-store brief

Crewing firm iD Staffing has been appointed to deliver Dettol's new No-Touch Hand Wash System's in-store product activity on behalf of Reckitt Benckiser.

Dettol No-Touch Hand Wash System
Dettol No-Touch Hand Wash System
Agency staff will demonstrate the product to customers from 6 August for three days in Superdrug stores nationwide.

The innovative product features a sensor that dispenses the liquid soap when a person’s hand activates it. It is designed to be more hygenic than normal dispenser which have to be touched with dirty hands, or awkwardly with other parts of the body, to activate them.

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