Church House Conference Centre sees 58% rise in advance bookings

Westminster venue Church House Conference Centre is finally reaping the rewards of London's summer of celebrations, having seen a surge in bookings.

Church House Conference Centre sees 58% rise in advance-bookings
Church House Conference Centre sees 58% rise in advance-bookings

Despite having nothing penned in the diary for the Olympic Games, the centre told Event it is 58% up on year-on-year advance bookings; much of which can be attributed to Olympic and Jubilee goodwill.

Last August the venue’s general manager Robin Parker wrote an open letter to Event questioning the "actual business opportunities" for the event industry surrounding the London 2012 Games.

In the letter, he raised his concerns that only a handful of National Olympics Committees (NOCs) and sponsors have so far confirmed their bases for the Games.

Since then Parker says he has had some bookings from television companies wanting to use the roof space for outside broadcasts and is feeling much more positive.

"The London Olympic and Paralympic Games and Jubilee are playing a huge role in creating a feel good factor, and much of Church House’s new business can be attributed to companies and associations holding events in London because it is the city of the moment," he said.

"The challenge now is to capitalise on the mood created by the exciting upcoming events in London and carry our success on into next year, and beyond."

The venue, which had views of Big Ben and the London Eye, has 19 rooms accommodating between two and 664 guests.

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