Chinese boom means work for UK company

A company based in Stoke-on-Trent has won a raft of contracts to design and build stands for exhibitions in China, with budgets ranging from £15,000 to £100,000.

The company, Advertising Constructions, works with clients as diverse as Westinghouse Rail Systems and the packaging manufacturer Amcor Flexibles.

Westinghouse Rail Systems commissioned it to build a £100,000 stand for the Beijing transport show Metro 2005 from 13-15 June, and a separate stand for Metro China 2005 in Shanghai from 7-9 September.

Also for Metro China, Advertising Constructions and sister firm Envisage Design created a 'pop-up' stand with a platform inside a shell scheme for electrical cable supplier Eland Cables.

Amcor Flexibles provided Advertising Constructions with a £20,000 budget for its presence at Medtec China in September. The contractor carried out the UK management and project development, and the stand was created by AD Target in its Foshan Guangzhou factory.

Advertising Constructions director John A Hulme said: "After 20 years of doing occasional contracts in South East Asia the current upsurge of interest in exhibiting in China is very exciting. The latest communication techniques and a reliable local partner are the key to our confident approach."

It is now planning a stand for packaging material suppliers Innovia Films at the Labelexpo show in Shanghai from 7-9 December.

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