Capcom goes experiential for Lost Planet 2 pre-launch event

Computer games giant Capcom has brought in iD Experiential for the launch of its shoot-em up title Lost Planet 2.

Capcom goes experiential for Lost Planet 2 pre-launch event
Capcom goes experiential for Lost Planet 2 pre-launch event

The event, held at The Arches in London Bridge, invited members of the computer game press and selected gamers to be the first to play the title, two month's ahead of its launch in the UK in May.

The Arches was dressed to reflect the dark atmosphere of the game with sand bags, wooden pallets, oil drums, breeze blocks and various military paraphernalia placed around the venue.

The game's creator, Jun Takeuchi, was flown in from Japan to present at the event and talked the guests through the features of the new release.

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