Campaign for Wool to stage pop-up BnB

The Campaign for Wool is opening the doors to the first ever 'Wool BnB', where everything inside, from carpets to cardigans will be made of wool.

The ‘Wool BnB: Living with wool’, is celebrating ‘Wool Week’, which takes place from 10-16 October. The BnB, located in Islington, London, will be welcoming guests to a cosy living room and snug entirely decorated with wool products. 

A double bedroom will be fully equipped with luxury wool filled mattresses, pillows, duvets, cosy blankets and nightwear, bringing to the forefront the benefits of wool in aiding a good night’s sleep.

The woolly 'Study' will immerse guests in a wealth of wool knowledge through a floor to ceiling World Wool Map whilst the craft room will give guests a first-hand experience in the joy of making with real sheep’s wool, through workshops where visitors can learn how to knit, weave and create items for the home using the fibre. Not forgetting a sheep’s natural environment, the Wool BnB will feature its own Shepherds’ Hut – located in the garden where guests can sit and enjoy getting back to nature.

The Campaign for Wool brand partners will kit out the whole house including a wool-kin wardrobe showcasing iconic wool pieces from prestigious brands across luxury, fashion, interiors and craft. Under one roof, The Campaign for Wool will demonstrate how living with wool can be beneficial from head to toe, ceiling to floor and everything in between.

Interactive talks, film screenings and styling sessions will also take place and woolly overnight stays will be available exclusively following Wool Week, with some consumers offered a once in a lifetime opportunity to experience living with wool first hand.

More: In pictures: Brands get on their bikes for Wool Week

The Campaign for National Parks marked its 80th anniversary this year with a series of interactive walking tours. 

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