In brief: The Phoenix Partners agency behind HomeChoice's new corporate identity

The Phoenix Partners agency was behind the internal communication of cable and broadband channel HomeChoice's new corporate identity. The event took place at the Stevenage Arts and Leisure Centre on 1 September and ran simultaneously with the London-wide advertising campaign. The Phoenix Partners conveyed HomeChoice's 'I'd rather be at home' theme, by re-creating a living room feel on stage with the TV as a central focal point.

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