In brief: London EventCo announces visitor admission to be free

London EventCo, the in-house organiser at Excel, has announced that visitor admission to its London Triathlon Expo will be free. The interactive sports and fitness exhibition will take place from 31 July-1 August at the Docklands venue and feature more than 100 exhibitors. Visitor challenge areas will focus on the triathlon disciplines of swimming, cycling and running. More than 8,000 triathletes and 20,000 spectators are anticipated to take part in the 2004 Michelob Ultra London Triathlon.


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